Can High School Kids be Saved?

Oct. 27 2008, Published 7:07 a.m. ET

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CLASS IT UP High school kids

A few short weeks ago high schoolers were "it." High School Musical 2 was breaking records, the Gossip Girl hype machine was deafening and Zach and Cody formed a presidential exploratory committee. Teens and tweens ruled the world.

And then it all came crashing down.

First HSM star Venessa Hudgens flashed some barely legal flesh. Next pregnancy rumors hounded 14-year-old singing, dancing, and acting sensation Miley Cyrus. Then things got out of control with teenage bigots at a Jena, Louisiana, high school and this week's Ohio school shooting. In an instant, American teens went from the most marketed-to and obsessed-over demographic to trigger happy crackpots, mere moments from unleashing their hormone filled fury on any and everyone.

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Clearly, this is not where high schoolers want or deserve to be. And obviously, a return to the halcyon days of yestermonth would be the ideal. So naturally, PR pros Howard Bragman of 15 minutes PR and Ronn Torossian of 5WPR are the ones to straighten out this adolescent disaster.

High school kids, you're in the PR/ER!



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