The former Real Housewives of New York City star is still losing out to Queen Latifah — who has swept the ratings at #1 for three weeks in a row — in the new talk show category, and sits only above the talk show dedicated to using lie detector, DNA and pregnancy tests, The Test.
Frankel is ranked a disappointing #13 in the overall ratings again this week, which is down 11% from two weeks ago, and can’t seem to get the boost she needs to ensure a renewal when the season is over.
As Radar previously reported, Frankel has lost favor from viewers by talking about her divorce from hubby Jason Hoppy too much, and even her former RHONY castmate Kelly Bensimon said the former reality TV star “will suck blood from your child to get ratings!”
Staying atop the ratings is ABC’s The View, which numbers have risen since losing hosts Elisabeth Hasselbeck and Joy Behar — and even with new host Jenny McCarthy, who a production insider tells Radar is alienating viewers, more people choose to tune in to her than Frankel.
“During Bethenny’s trial run, DeGeneres pulled some strings and got Justin Bieber to come on. DeGeneres’ former booker is now working for Bethenny but he’s been unable to get Sandra Bullock, Gwyneth Paltrow or Miley Cyrus,” the insider revealed.
“The big name celebrities don’t want to go on a talk show hosted by a former Bravo housewife. It’s causing major drama behind the scenes of Frankel’s show.”
An industry insider tells Radar that the next few weeks will be super important ratings-wise for Frankel, especially with November sweeps.
“Right now Bethenny isn’t making any impact. Her ratings aren’t climbing and she needs a boost or else her career as a daytime talk show host is going to be short-lived,” the source said.
“November sweeps is coming and Bethenny better have something up her sleeve to bring in viewers.”
Does Frankel have the staying power to get renewed for a second season, or is this the first and last we’ll see of her? Sound off in the comments below…