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Now That’s Colorful! Holly Madison Names Baby Girl Rainbow Aurora

Holly Madison/Celebuzz

Celebrity baby names just keep getting more and more creative!

Former Girls Next Door star Holly Madison has named her firstborn – and it is a far from ordinary choice!  The Playboy model announced on Friday that she and boyfriend Pasquale Rotella are calling their baby girl Rainbow Aurora – and RadarOnline.com has the details behind the colorful name.

“I wanted to give my daughter a unique name,” Madison told E! News. “Growing up, there was a girl in my school named Rainbow and I was so envious of that name. I thought it was so pretty and unique.”

PHOTOS:  Holly Madison Bares Her Baby Bump

Hugh Hefner’s former flame gave birth in Las Vegas on March 5, with her baby weighing in at 7-pounds, 2-ounces.

She recently wrote a shocking blog post that she was planning on having her placenta turned into pills that she could take after giving birth.