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Big News: Snickers & WWE Partner On WrestleMania 32

Feb. 23 2016, Published 3:05 p.m. ET

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Snickers has been announced as the exclusive presenting partner of WrestleMania 32, WWE's pop-culture extravaganza on Sunday, April 3, from the AT&T Stadium in Dallas, and broadcast live around the world on WWE Network.

But that's not all. Snickers and WWE will also send one lucky fan to see WrestleMania 32 live, as part of a digital sweepstakes where fans will be asked "who are you when you're hungry", launching TODAY on

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Fans looking for inspiration can check out a new series of digital and social content featuring WWE Superstars and Divas including Roman Reigns®, Paige™, The Miz® and Dolph Ziggler® as they face-off against the funnier side effects of hunger.

Content will be released weekly on, YouTube, and socially by WWE, and WWE Superstars and Divas.

"With their larger-than-life personalities, WWE Superstars and Divas are perfect for showcasing the various dramatic effects of hunger, so we're thrilled to partner with WWE on WrestleMania 32," said Allison Miazga-Bedrick, Director, SNICKERS® Brand. "Hopefully millions of fans will follow their lead and share who they become when they're hungry to enter the 'Hungry for Mania' promotion."

Fans are encouraged to interact with their favorite WWE Superstars and Divas on Twitter, Facebook and Instagram using the hashtag #EatASNICKERS.


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