DaBaby is starting to feel the consequences of spewing homophobic hate as brands are now starting to terminate deals with the rapper.
On Wednesday, the popular online clothing store boohoo announced they were cutting ties with DaBaby because they could no longer associate themselves with a person who held such hateful views of the LGBTQ+ community.
The company released a statement on their Instagram Story reading, "boohooMan condemn the use of homophobic language and confirm we will no longer be working with DaBaby. Diversity and inclusion are part of boohoo Groups DNA and we pride ourselves on representing the diverse customers we serve across the globe. We stand by and support the LGBTQ+ community and do not tolerate hate speech or discrimination in any form."
The decision to end their partnership with DaBaby comes hours after they announced they were "reviewing" the deal. The company has been feeling pressure from customers who were upset with the rapper's remarks during his Rolling Loud set over the weekend.
The deal was lucrative for DaBaby. In June, BoohooMAN released a 100-piece collection with DaBaby. The company also released a Pride month line around the same time.
The decision comes after DaBaby said on stage to his audience, "If you didn’t show up today with HIV, AIDS, or any of them deadly sexually transmitted diseases, that’ll make you die in two to three weeks, then put your cellphone lighter up.”
He continued, "Fellas, if you ain’t sucking di*k in the parking lot, put your cellphone lighter up.”
In the days since his set, DaBaby has made numerous half-hearted attempts to backtrack from his statements but only made it worse. He tried to say his gay fans do not have HIV or AIDs because they aren't "junkies" who have public sex.
The LGBTQ+ community spoke out loudly against DaBaby's comments explaining people living with HIV/AIDs do not die within weeks and can live long lives on the proper medicine and with treatment.
Dua Lipa, who had DaBaby appear on the remix of her hit "Levitating" released a statement ripping her collaborator. She said, "I’m surprised and horrified at DaBaby‘s comments. I really don’t recognize this as the person I worked with.
"I know my fans know where my heart lies and that I stand 100% with the LGBTQ community. We need to come together to fight the stigma and ignorance around HIV/AIDS," she ended.
The pop star has yet to announce if she will remove the remix from streaming platforms.