Radar was the first to report that after the ill-fated brand nearly avoided disaster when Rob, 32, and his business partners were accused of ripping off a skull logo from another brand, momager Kris Jenner ordered his sisters to promote the clothing line.
But it really only took one sister promoting it one time to bring the company back to life!
On Thursday, August 1, Kim, 38, posted a photo on Instagram of herself wearing one of Rob’s signature T-Shirts, which is the same shirt that sisterKylie Jenner posed in when the brand launched in July.
In the caption, Kim simply wrote: “Halfway-Dead.com.”
Luckily for Rob, the internet-breaking beauty broke the bank again, as the source told Radar “sales skyrocketed and they are nearly sold out of every single item in stock!”
“Of course Kim is taking full credit for saving Rob’s clothing line, Rob really had to swallow his pride on this one, but it wasn’t hard,” the source told Radar. “Kim made him so wealthy in just one weekend. He is so grateful,.”
According to the insider, “Kim is really gloating on this because she wants everyone to know that, when Kylie tried promoting Rob’s brand wearing the same shirt that she wore, the sales overall were nowhere near what they were these past few days.”
“Kim knows that she has the most social media influence and it is really important to her ego that she feels like the most powerful Kardashian,” the source said.
As previously reported, after Rob was accused of stealing the skull logo from Rx Skulls, they removed the skull from all of their merchandise and apologized in a statement posted to Instagram, which read: “I hate to even have to explain ourselves but we traced this skull above. We showed this to the artist who accused us of stealing his art and after seeing where we got it from he deleted his post about it. We both moved on and out of respect of the art being similar to his we are not releasing this graphic. We at HWD are artists who have been in the industry for over a decade and wouldn’t purposely copy anyone else’s original art.”