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Barbie Goes Mad Over "Mad Men"

March 10 2010, Published 5:45 a.m. ET

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Watch out Barbie and Ken, you are getting some tough competition from Don and Betty Draper, RadarOnline.com has confirmed.

Mad Men’s Red Carpet Hollywood Premiere

Mattel is launching the collectible dolls with your favorite Mad Men characters in July, but if you can’t wait you can get sketch drawings of the collection on March 23rd to coincide with the Season 3 DVD.

The dolls capture each character’s 60s style; Don Draper (played by Jon Hamm) has his red-lined suit, hat and overcoat. Betty (played by January Jones) is complete with her faux pearl necklace and her pumps.

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Everyone’s favorite secretary Joan Harris (played by Christina Hendricks) looks chic in her purple skirt, and Roger Sterling (played by John Slattery) is wearing his signature monogrammed shirt.

Mad Men’s LA Premiere: Elisabeth Moss Dishes On Show And Wedding Plans

With that much detail, expect a big price tag: collectibles go for $74.95 each!  Barbie, herself, sells for about one tenth of that cost.

Season four of Mad Men premieres this summer on AMC.

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