People's Choice: A Ratings Misfire
By:Radar Staff
Jan. 9 2009, Published 12:52 p.m. ET
It's apparently more fun to read about the winners than actually watch them.
Despite the megawatt power of the stars in attendance the awards show drew dim ratings, barely beating 20/20 and a Law & Order: SVU rerun in its first hour and getting whupped by Barbara Walters' interview with Patrick Swayze and his wife and by Law & Order.
This is a bad omen for the Golden Globes and the Oscars, both of which have suffered ratings erosion in recent years.
MORE ON:
Breaking News
- Johnny Depp's Longtime Pal, Legendary Rock N' Roll Guitarist Jeff Beck Dead At 78
- Prince Harry & Meghan Markle’s Tell-All Netflix Series Delayed To 2023 After Attacks On ‘The Crown’
- Dianne Feinstein Refuses To Retire Before Her Senate Term Ends In 2024 Despite Colleagues Arguing She Is 'Mentally Unfit To Serve'
Article continues below advertisement
"Part of the problem is the stars are overexposed," said an executive at CBS, which aired the awards show. "There's no need for appointment TV when you can see them pretty much whenever you want."
Advertisement