Eli Lippman

Summary

Eli Lippman is the GM of American Media Inc.’s Digital Entertainment Group where he oversees all social media and digital engagement product integrations across AMI’s websites, including Us Weekly, Radar Online, OK!, Star, Mens Journal, In Touch, and Life and Style. As GM of Digital Entertainment, Eli is responsible for implementing the best digital publishing practices across AMI's portfolio of brands, which is why he uses analytical platforms to supply business intelligence for editorial teams to grow audience and engagement. Under his leadership, Usmagazine.com has grown to well over 400MM PVS per month, OK! Magazine was named #1 in online audience growth for any digital publication and most recently, Radar Online successfully averages over 100 million visits on monthly basis. As a result of his achievements and reputation, he was named as Min Magazine's Rising Star In Digital in 2018. Eli is regularly sought out by high-profile companies to present ideas and strategies to help grow their audiences. To date, he has spoken at Magazine Publishing Summit, Folio Summit, Innovation Summit NYC, and has guest lectured at Columbia University’s Graduate School of Journalism. He looks forward to seeing how digital media evolves over this next year! Be sure to connect with him -- @Elippman.

Work or writing background leading to expertise

• Implement best digital publishing practices across AMI's portfolio of brands including Usmagazine.com, Radar Online, OKMagazine.com, Intouchweekly.com, MensJournal.com, and others. • Coordinate with ad operations to ensure full delivery of all booked campaigns via organic or paid traffic tactics • Manage existing and seek out new partnerships across social, syndication and other channels • Oversee social media and digital engagement product integrations across websites • Use Analytical platforms to supply business intelligence for editorial teams to grow audience and engagement ________ Jan 2018: Magazine Publishing Summit Featured Speaker

November 2016: Min Magazine's Rising Star In Digital Media! September 2016: Featured Speaker -- Folio Summit. July 2016: Featured Speaker -- Innovation Summit NYC May 2016: Winner - MIN Online Awards -- Best Use Of Facebook (Radar Online). April 2015: OK! Magazine named #2 in online audience growth for any digital publication by Media 360! July 2015: OK! Magazine named #1 in online audience growth for any digital publication by Media 360!