Radar told you first!
“After nearly 12 years, my sisters and I have decided to close the doors of our DASH stores,” Kardashian wrote on her app.
“We opened our first store as a family in 2006 and since then we have made so many lifelong memories. From opening locations in Los Angeles, Miami and New York, to having our Dash Dolls spin-off show, it’s been such a huge part of our lives.”
The KUWTK star explained that their hectic schedules couldn’t fit in the stores.
“We know in our hearts that it’s time to move on,” she stated.
She was kind about the closing, ending her note with: “We love our DASH Dolls and are so grateful for the amazing memories—and we have to give a special thanks to the DASH employees and all of the incredible fans and customers who have supported us throughout the years! We couldn’t have done it without you. Thank you to everyone!”
However, Radar exclusively reported the sisters were throwing in the towel on DASH after their Los Angeles store was “bleeding money.”
In an email from a top DASH exec, the famous sisters informed their loyal longtime vendors that they simply cannot commit to keeping the boutique up and running.
“The girls, Kim, Khloe & Kourtney have decided to close DASH as it is time to renew our leases but we cannot commit to another 5 years. With that being said, operations will end May 31st,” the exec stated in the email sent on April 16, 2018. “You can contact me anytime up to that date with any concerns, question, or inquiries.”
The trio attempted to bring more business to the store by running a reality show on E! called DASH DOLLS which followed store employees.
“The TV show flopped so the whole store is now done,” an insider dished to Radar exclusively.
DASH has faced a series of setbacks since opening its first location in 2006.
Late last year a DASH worker was held at gunpoint. No injuries were reported and the suspect fled the scene before cops arrived.
Police were called to the family’s store on June 6, 2016 after an arsonist threw a burning rag through the window of the store, and in March 2017, the DASH storefront was vandalized with red spray paint.
Did you ever buy anything at a DASH store? Tell Radar in the comments below!
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