PHOTOS: Emma Watson's Pure Threads Collection For Alberta Ferretti Launches


Mar. 22 2011, Published 9:14 a.m. ET

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Emma Watson, who was recently named Lancome’s latest brand ambassador, celebrated a fashion fete on Tuesday, with the release of her ecologic capsule collection for Alberta Ferretti called Pure Threads.

A portion of sales from the 5-item Pure Threads collection, consisting of two dresses, a shirt, a long skirt and a pair of denim shorts, will go toward the People Tree charity, which the Harry Potter star recently became involved with.

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The femine and romantic collection is available exclusively on the Alberta Ferretti website and range in price from $340 for denim shorts to $1,010 for a short dress.

Emma recently announced that she would be taking a break from her studies at Brown University, in order to focus on the final installment of the Harry Potter franchise and other business ventures in the works.


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