Emma Watson Will Make Magic As The New Face Of Lancome!
March 14 2011, Published 4:50 a.m. ET
After breaking the news last week that she was taking a break from her studies at Brown University, Emma Watson followed it up with an exciting announcement: she is the new face of Lancome!
“It stars with an L and ends with an E,” Emma tweeted on Monday. “I’m sure you have guessed the new face of Lancome is me!”
Though reported back in February by WWD, this is the first confirmation from both the Harry Potter star and the mega beauty brand.
Emma joins Penelope Cruz, Julia Roberts and Kate Winslet as Lancome’s brand ambassadors.
“Thanks to her charm, romanticism and her incredible modernity, Emma Watson has become the icon of her generation,” said Youcef Nabi, president of Lancôme International. “We are delighted by this new collaboration with Emma, who brings a fresh spirit to Lancôme.”
Mario Testino will shoot Emma’s first ad campaign.
- Tragic One Direction Singer Liam Payne Dead Aged 31 After Horror Hotel Balcony Plunge: Celeb Tributes Pour In as Images Emerge of Smashed Up Hotel Room Strewn With White Powder and 'Drugs Foil'
- Family of Menendez Brothers Beg for Convicted Killers' Freedom in Press Conference Three Decades After Brutal Murders: 'They Were Failed By Their Parents!'
- BREAKING: Jailed 'Sex Beast' Sean 'Diddy' Combs Hit With Another Wave of Horrific Lawsuits — Rapper Accused of Drugging, Raping, Sodomizing and Threatening to Murder Multiple New Victims
DAILY. BREAKING. CELEBRITY NEWS. ALL FREE.
RELATED STORIES:
Harry Potter Star Emma Watson's Spell-Binding New Hair Style