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EXCLUSIVE: Bling Is In -- Jersey Shore Mike 'The Situation' Gets His Own Jewelry Line

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Sep. 9 2010, Updated 10:30 a.m. ET

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Soon-to-be Dancing With The Stars contestant, Mike “The Situation” Sorrentino, is doing the quick-step to yet another endorsement, RadarOnline.com has exclusively learned.

The Jersey Boy has landed his own line of sneaker jewelry, Luxury Laces, and RadarOnline.com has the exclusive photos of his Shore co-stars donning the new duds!

“Luxury Laces has always been a favorite of the Sorrentino boys,” said a family friend. “The guys wear them, and they give the rosary blinged out necklaces to their girls.”

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The lucrative deal is the brainchild of Mike’s brother Marc Sorrentino, the CEO of the Jersey Shore star’s company MPS Entertainment, who worked closely with Jeff George of Luxury Laces to give “The Situation” the freedom to become a creative force!

“Mike’s line will include rosary bead like necklaces and shoe and sneaker jewelry for now,” said the friend.

“The idea will be to capture his confidence and style.”

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