World's Classiest Mag Facing Failure
Oct. 27 2008, Published 7:07 a.m. ET
FIRST-RATE, TOP-NOTCH FLOP Trump
Donald Trump is turning out to be about as successful in the magazine business as he was in casinos—in other words, not very.
Trump, the quarterly lifestyle magazine he publishes through a licensing arrangement, is on the verge of financial meltdown, according to sources. "They owe money to everybody and are being sued every which way," says one insider. Another source claims the title will likely go on hiatus unless Trump or some other backer comes to the rescue with additional financing. "Will Donald come in and help reinvigorate it with some personal funds? It's all a matter of timing," adds the source.
