THE SCOOP ON PALTROW'S GOOP

Like many movie stars, Gwyneth Paltrow has reached into areas outside of the film world. In her case, it's the launching of a lifestyle website, GOOP.com.

"GOOP.com is a collection of experiences of what makes life good. My life is good because I am not passive about it," said the Oscar-winning actress. "I want to nourish what is real, and I want to do it without wasting time. I love to travel, to cook, to eat, to take care of my body and mind, to work hard. I love being a mother who has to overcome my bad qualities to be a good mother. I love being in spaces that are clean and nice."

Yes, clean spaces are good. (Note to Paltrow: you probably don't want to come into our office.)

Paltrow's site, however, is already garnering heavy criticism due to its sparse content, which consists of a number of icons leading to the same new-age "woo-woo" message from Paltrow, and the fact that it's easy for a child of privilege to live the wholesome life she suggests.

But we've signed up for the email releases and will withhold judgment till we see what kind of practical advice we get. (Though we can kind of imagine the kind of responses we'll get after this...)