Get Your Fresh Intelligence Daily

SUBMIT

Gawker Book: Reporting Live From the Center of the Remainder Table

Oct. 27 2008, Published 7:07 a.m. ET

Link to FacebookShare to TwitterShare to Email

THE 300 Gawker's Thermopylae

Media gossip site-turned-brand extender Gawker's droll how-to tome The Gawker Guide to Conquering All Media was published, to much hullabaloo (tightfisted Gawker Media emperor Nick Denton even threw a party at his Soho loft celebrating the title's release), on October 2. Today, Portfolio's Jeff Bercovici looked up its sales using Nielsen BookScan, and found that the book (rumored to have been acquired for $250,000) has sold a whopping 242 copies. Bercovici generously notes that BookScan only tracks about 75 percent of sales, "so you can add another 81 units to that total." So figure 323 then! Portfolio

Article continues below advertisement
Advertisement

© Copyright 2021 Radar Media Group LLC. Radar and RadarOnline are registered trademarks. All Rights Reserved. People may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.