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Absurd, Ham-Handed Bloomberg Third Term PR Wave Hits Times

Oct. 27 2008, Published 7:07 a.m. ET

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There's a remarkable piece of lobbying in the New York Times this morning—a bit of sophisticated propaganda from the forces (led by Deputy Mayor Kevin Sheekey) fighting the extremely negative public opinion about the possibility of a third term for New York City mayor Michael Bloomberg. The headline is actually bizarre: While it reads "Titans Seek New York Mayor in Bloomberg's Mold," what it is actually about is convincing New Yorkers to repeal term limits on behalf of our current mayor. (And this is just the opening salvo! The games begin in earnest now. You'll see.) This article somehow brings together an entirely expected coalition of the "New York City Investment Fund"—that's what we call the former New York City Chamber of Commerce, which is responsible for funneling private money into the running of the City—as well as a select group of other clients of the publicist Howard Rubenstein, and a few random others, all banded together to pointedly express the (admittedly, true!) fact that there is no decent mayoral candidate for next year's election. This is the biggest, most sophisticated public-private partnership ever yet conceived! Congratulations to Mr. Sheekey.

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