Capitalizing on their pre-adolescent fanbase, popster siblings the Jonas Brothers have announced a new collection of sportswear for pre-teen girls. The line — called simply Jonas — will appear in major stores like Sears and Wal-Mart this summer, reports Women’s Wear Daily.
The clothes are priced from $9.99 to $24.99, and the affordably preppy duds echo the performers’ own put-together style. Argyle, polo tees, vests and even ties (a Jonas Brothers wardrobe staple) dominate the cute collection.
Timed to the back-to-school retail rush and the debut of the band’s new Disney Channel show Jonas, we have a feeling we’ll be seeing a lot of female fans looking very similar as they walk down the halls of their elementary and middle schools come September.