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BREAKING NEWS

Gigi Hadid Is The New Face Of Topshop For Global Autumm Winter 2015 Campaign

gigi hadid topshop campaign fall 2015

July 27 2015, Published 7:01 p.m. ET

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Gigi Hadid has a new modeling gig!

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gigi hadid topshop campaign fall 2015
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gigi hadid topshop campaign fall 2015

TOPSHOP is pleased to announce Gigi Hadid as the new face of the Autumn Winter 2015 campaign.

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gigi hadid topshop campaign fall 2015

A rising star in all four corners of the world, Gigi’s effortless, Californian style, together with her strong social media presence, makes her the perfect ambassador for the TOPSHOP brand.

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gigi hadid topshop campaign fall 2015

The campaign will feature in stores, advertising, online and social media, globally.

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gigi hadid topshop campaign fall 2015

In her first campaign for TOPSHOP, Gigi models the Autumn Winter collection in a series of images shot in London by acclaimed photographer Tyrone Lebon and styled by TOPSHOP Creative Director, Kate Phelan.

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gigi hadid topshop campaign fall 2015

European, American and Asian expansion remains a key focus for TOPSHOP over the next fiscal year, building on the 40 countries in which the brand already has a presence.

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gigi hadid topshop campaign fall 2015

With a focus on developing the brand’s international and regional online presence, TOPSHOP will service new regions and provide premium, locally-relevant service propositions. Select Southeast Asian territories will stock TOPSHOP for the first time, whilst new third-party partnerships within The Netherlands and other European countries will ensure TOPSHOP reaches an even broader customer base.

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gigi hadid topshop campaign fall 2015
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New store openings are underway in Panama, Germany, Canada, Australia, New Zealand and the Middle East, with several new flagships set to open in early 2016.

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gigi hadid topshop campaign fall 2015

Sir Philip Green comments: “Working with Gigi Hadid on this campaign continues to strengthen our international vision for the TOPSHOP brand.

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gigi hadid topshop campaign fall 2015

We are continually developing our footprint across all markets with ambitious plans both in the UK and internationally and I feel like Gigi is an ideal ambassador to underpin these efforts.”

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gigi hadid topshop campaign fall 2015

TOPSHOP has 330 stores in the UK, with a further 137 international franchises operating in 40 countries.

In the USA, TOPSHOP has 9 fully owned flagship stores and TOPSHOP is also sold in 70 Nordstrom stores across the USA

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gigi hadid topshop campaign fall 2015

TOPSHOP.COM attracts an average of over 4.5 million visits per week, with around 400 new products going live online per week and shipping to 110 countries

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gigi hadid topshop campaign fall 2015

It has dedicated transactional platforms for the UK, US, Germany, France and the four largest Asian markets of Singapore, Malaysia, Thailand and Indonesia

gigi hadid topshop campaign fall 2015

TOPSHOP has supported the NEWGEN British Fashion Council run scheme for 13 years, and a total of 234 designers have launched businesses through the programme

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