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Get a Head Start on Black Friday Prep and Stand Out From the Crowd

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Source: Adobe Stock

Sept. 26 2024, Published 3:00 a.m. ET

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The thrill of Black Friday is undeniable — doors fly open, websites light up with traffic, and sales soar. But for businesses, the road to success on this high-stakes shopping day doesn’t begin in November. It starts much earlier, with careful planning, strategic choices, and a head start on preparations.

After all, standing out from the crowd in the sea of promotions and discounts is no easy feat. To truly shine, you need more than great deals. You need the right tools and strategies.

Ready to give your business the boost it needs? This article will explore some key tools to help you maximize your potential and stand out in the chaos.

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1. Boost Productivity With Eden

black friday
Source: Eden

As your team gears up for the busiest shopping season of the year, workspace efficiency becomes a top priority. Managing who’s where, when they’re available, and how to best utilize your office space is crucial in the lead-up to the big weekend. Eden’s hot desking software helps keep your operations running smoothly by allowing your hybrid or in-office teams to effectively book and organize their workspaces.

With this software, you can say goodbye to confusion over shared desks or cluttered meeting rooms. Instead, your employees will enjoy a streamlined work environment, which is especially helpful during the chaos of Black Friday preparations. Think of it as optimizing your workspace to get the most out of your employees and giving everyone the tools they need to be productive without any unnecessary distractions.

2. Convert Every Click With Opensend

Every visitor to your website is a potential customer, and every interaction counts. But how do you ensure you’re not losing valuable sales opportunities? This is where Opensend steps in.

Opensend tracks your customers' movements, helping you understand what they’re looking for and how to convert their interest into action. This software allows businesses to maximize every online interaction, identifying and converting every engaged visitor by getting their email, physical address, and device data for real-time retargeting.

By focusing on visitor engagement early in your holiday sales prep, you’re setting yourself up to capture more sales and convert more leads when traffic surges. After all, it’s not just about getting people to your site but making sure they always come back.

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3. Keep Energy Levels High With Fatty15 Supplements

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Source: Fatty15

In the lead-up to the Black Friday rush, you’ll want to make sure you’re not only looking after your company’s health but your employees’ personal health, too. Fatty15’s C15 supplement is an excellent way to provide your body with an essential fatty acid that boosts energy and looks after long-term cellular wellness.

Although C15’s cousin, the omega-3 fatty acid, is more often discussed, research shows that the C15 fatty acid may be a more effective fatty acid for long-term health. C15 has been shown to help clear damaged cells and reduce the circulating amount of senescent cells in your body, which encourages a range of long-term benefits. These include supporting your metabolism, boosting your immunity, and aiding your gut health.

When your team feels good on the inside, they’ll deliver top results in the workplace. With the impending chaos, taking care of the people who make the magic happen is the best thing you can do to prepare.

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4. Fuel Your Team With Everyday Dose Mushroom Coffee

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Source: Everyday Dose

With the busy season ramping up, keeping your staff motivated and focused is a top priority. The long hours and extra demands of holiday prep can lead to burnout, making it crucial to find ways to fuel your workforce both physically and mentally. Enter Everyday Dose’s mushroom coffee, a popular choice for those looking for a boost beyond the standard caffeine jolt.

Mushroom coffee blends the tastes of coffee with the natural benefits of functional mushrooms, known for supporting focus, energy, and well-being. By providing your employees with this option, you’re offering a balanced way to stay energized without the jitters or crash. As your employees power through the final weeks of preparation, mushroom coffee can help keep everyone on task and performing at their best.

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5. Upgrade Your Workspace With Branch Standing Desks

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Source: Branch

Creating an efficient and comfortable workspace is essential during the holiday rush. Traditional desk setups can lead to fatigue and discomfort, which can affect productivity. Standing desks from Branch are a simple but effective solution to this common issue, offering your workforce the flexibility to switch between sitting and standing throughout the day.

A workspace equipped with Branch standing desks may even promote better posture, increased energy levels, and improved focus. When your team is comfortable and energized, they’re more likely to stay productive and meet the demands of the busy season. Whether your staff is handling customer service, managing inventory, or preparing promotional materials, an ergonomic workspace can make all the difference during crunch time.

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6. Add a Little Relaxation With Mood Delta 9 Gummies

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Stress is inevitable when preparing for a major sales event. With so much on the line, tensions can rise, and stress can creep in. That’s why it’s important to balance the hard work with some stress-relief options. Mood’s Delta 9 gummies offer a gentle way to unwind after a long day of preparation.

By incorporating relaxation aids like these into your employees’ routine, you’re showing you value their well-being and understand the importance of managing stress. A more relaxed workforce is happier and more productive when it matters most. Taking the edge off during intense work periods with Mood Delta 9 gummies can lead to a smoother experience overall.

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7. Boost Your Health With BUBS Naturals

Health and wellness are key to keeping your team in peak condition as the Black Friday countdown ticks away. Here’s where collagen peptides from BUBS Naturals come in. Collagen peptides are known for supporting skin, hair, and nail health and can be a valuable addition to your employees’ wellness routine.

Offering wellness products like collagen peptides shows you’re committed to long-term health, not just short-term results. Boosting overall vitality gives your team tools to take care of themselves, which can lead to higher morale and performance as the big day approaches. When your employees are healthy, they’re better equipped to tackle the challenges of the busiest shopping day of the year.

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8. Make Communication Seamless With Zoom

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Source: Zoom

Communication is key during any sales rush. With an influx of customer inquiries, order updates, and support requests, it's vital to have a system that can handle high volumes without missing a beat. Zoom’s cloud call center allows businesses to manage customer interactions from anywhere, ensuring no call goes unanswered.

By utilizing this advanced solution, businesses can keep the lines of communication open, no matter how chaotic things get. Customers will appreciate the prompt service, and your workforce will have the flexibility to handle queries quickly and efficiently. When the pressure is on, the seamless communication of Zoom’s cloud-based call center can be the difference between a satisfied customer and a missed opportunity.

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9. Stand Out With Postable's Custom Christmas Cards

Amid the hustle and bustle, it’s easy to overlook the personal touches that can set your business apart. Personalized Christmas cards from Postable are a great way to show appreciation to your clients, partners, and even employees. A thoughtful, personalized holiday card can leave a lasting impression, demonstrating your company values relationships beyond transactions.

Sending cards before the holiday season gets into full swing can be a subtle yet powerful way to stand out from competitors. Whether you’re looking to express gratitude or simply spread some holiday cheer, Postable’s cards offer a unique way to connect with your audience, humanizing your brand in the process.

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10. Streamline Operations With Custom Goods

Your company has specific needs, and Custom Goods has specific solutions. By providing you with customized supply chain solutions, Custom Goods ensures the logistics of your sales are taken care of, no matter how crazy your holiday weekend gets. With a range of distribution and fulfillment services, you’ll find everything your business needs in Custom Goods.

From its range of warehouses to its transportation gateways and network of centralized exam stations, Custom Goods has its finger on the pulse of every step of your logistics journey. When new sales come in, you’ll need a logistics solution for your company that you can count on. Custom Goods puts dependability and building trust before all else, ensuring you can build a working relationship that will stick with you as your brand grows.

No matter what industry you work in, and no matter where your business is based in the U.S., Custom Goods is committed to finding a custom solution. In the craziness of the weekend, don’t let your supply chain logistics solutions feel crazy, too. Streamline operations with a streamlined operation — choose Custom Goods for your supply chain needs.

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11. Prep for Peak Performance With Bahamii Bars

A hungry team is a distracted team, and during the high-pressure holiday season, there’s no room for low energy. Bahamii’s line of date and almond power bars is a convenient snack option that can keep your office fueled throughout the day. Packed with natural ingredients, these bars provide a steady source of energy without the crash.

Providing quick, nutritious snacks like these helps ensure your employees stay focused and productive during long shifts. A well-fed workforce is more likely to stay on top of their tasks, meet deadlines, and deliver exceptional service. Plus, these power bars can be enjoyed on the go, making them perfect for the fast-paced nature of Black Friday prep.

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12. Increase Brand Awareness With Swag.com

As Black Friday approaches, one way to stand out from the competition is to increase your brand's visibility — and there’s no better way than branded merchandise from Swag.com! From stylish apparel to sleek water bottles to eco-friendly tote bags, branded items offer a unique opportunity to get your logo in front of more eyes while giving your customers something tangible to remember you by.

Branded merchandise is for more than giveaways at trade shows. It can be incorporated into your strategy as a bonus with purchases, a limited-edition gift, or part of a customer loyalty program. These items serve as a constant reminder of your business long after the big day has passed, creating ongoing exposure for your brand.

You extend your brand's reach and strengthen customer relationships by offering quality, useful items that customers are likely to use in their daily lives. Plus, branded merchandise can foster a sense of loyalty and community among your customer base, making them more likely to return in the future.

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Maximize Your Potential

Getting a head start on Black Friday prep is about setting your business up for success. You can give your business a competitive edge with the right tools in place, from optimized workspaces and energizing wellness products to seamless communication solutions and personalized customer outreach. Early preparation helps you avoid the last-minute scramble and ensures your team is focused, productive, and ready to handle the influx.

By incorporating innovative solutions like desk booking software, custom supply chain logistics, and nutritious snacks, you’re creating an environment where your employees and customers can thrive. Black Friday may be chaotic, but with the right strategies, you’ll not only stand out from the crowd — you’ll set new standards for excellence.

Start planning now, embrace these tools, and watch your business soar. The sooner you prepare, the better your chances of maximizing your potential and enjoying a smooth, successful holiday season.

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