David Beckham bares all for his debut Bodywear collection for H&M. The football hunk strips off for the campaign introducing nine underwear styles for men.

According to the company this is just the first of many collaborations between the England ace and and H&M. The clothes were designed by David_s in house team and sold exclusively at H&M with a focus on fit function comfort and design.

The collection also avoids overt branding to present a range of new classics comprising of briefs, boxers, vests, Tshirts, pyjamas and long johns.

David has said “Working with a team has always been a key part of my life and I found that to be the same when developing this range collectively with my design team we spent time working on the feel and fit and style to ensure the product is not only something I would wear but one which I would be proud to put my name to. I always want to challenge myself and this was such a rewarding experience for me. I’m very happy with the end result…”