Good News For Struggling 'Today' Show: Hoda Kotb Inks New Multi-Year Contract To Stay — Rejects 'The View' Offer

Hoda Kotb is sticking around for Today, tomorrow and many days after that. has learned that the much-loved co-host of the fourth hour of the Today show has inked a multi-year deal to stay at the struggling morning show, alongside her co-host, Kathie Lee Gifford.

“Hoda was approached by other networks, shows and syndicators, and after serious consideration, she realized nothing was better than drinking with Kathie Lee Gifford at 10am on the Today show,” a source told Capital New York.

ABC reportedly offered her a “compelling” deal to join The View and ABC News, but she turned it down.

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As part of her new contract, she’ll contribute to a wide variety of NBC News programs, including Dateline.

It’s one small bit of good news for the Today show, which has struggled in the ratings war with Good Morning America. In late September, GMA officially marked a full season of beating Today, its first since 1993-1994.

Last week, Today attempted to juice up their ratings with high-profile coverage of hosts Matt Lauer and Al Roker undergoing prostate exams.

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Kotb has been a member of the Today team since 2007, and worked at Dateline since 1998 before that. She was reportedly a finalist to replace Ann Curry after her disastrous firing, but that job went to Savannah Guthrie.

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