While his opponents are busy politicking, Mike Huckabee is taking time to send around a passive-aggressive Christmas card. In his latest TV ad, called "What Really Matters," Huckabee wears a jolly red sweater and strikes a loving, familial pose in front of a Christmas tree as "Silent Night" plays in the background.

"What really matters is the celebration of the birth of Christ," Huckabee tells us. How charmingly ecumenical!

But there's something subtle going on here. There's a strange white thing—Fox and Friends noticed its resemblance to a makeshift cross—that's floating around as Huckabee makes nice with the camera. The thing is, it's not actually a cross: It's some sort of drawer or cubbyhole of/for Christ that a brilliant campaign cinematographer has framed to look like a cross! By rolling himself out as a closet cineaste, Huckabee's helping to explain that handy Chuck Norris endorsement.

In discussing just how exhausted he is of campaigning, the cash-strapped Huckabee continues to contrast himself with well-coiffed Mormon Mitt Romney, who seems never to tire of going negative, and who's been attacking Governor Mike hard on immigration recently. Huckabee's parried that Romney's not very, well, Christian. In fact, we wouldn't be shocked if an early version of the ad showed Mike asking, "Do Mormons even celebrate Christmas? Don't they celebrate the birth of Satan, because he's Jesus' brother? Oh, sorry, I'm just kidding—I don't know anything about cults!"